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Great Ideas in Management
C.N. Parkinson
,
M.K. Rustomji
,
S.A. Sapre
Great Ideas in Management : C.N. Parkinson,M.K. Rustomji,S.A. Sapre : Vision Books : Book (ISBN: 817094340X)
Pages: 216
Price: Rs. 225 Format: Paperback
ISBN: 817094340X
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The book offers a brilliant introduction to the great ideas
that form the very foundation of business management, even as our
understanding is constantly enriched by contemporary experience
and thought.
The bestselling authors have summarised the ideas of the
world's greatest management experts and thinkers in an
easy-to-understand style, simple and vivid language, distilled
for their lasting, practical relevance. It is this that makes the
book unique. It is not a dry-as-dust book on management theory
but one packed with workable concepts and suggestions. Business
executives and students of management will find this
well-researched and very useful book a source to refer to time
and time again.
The management gurus covered include:
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Reviews
| “A splendid contribution to the literature on management practice” —Research Management, U.S.A. |
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| “Meant for managers at all levels — combines wisdom with clarity and simplicity” —Economic Times |
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| “Meant for managers at all levels — combines wisdom with clarity and simplicity” —Economic Times |
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| “We admire your initiative and the end product that you have produced” —Director General, British Institute of Management |
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| “A splendid contribution to the literature on management practice” —Research Management, U.S.A. |
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| “We admire your initiative and the end product that you have produced” —Director General, British Institute of Management |
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| “Splendid” —Research Management, USA |
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C.N. Parkinson
C. Northcote Parkinson needs little introduction to his very large number of readers. He taught in universities as far apart as Illinois and Liverpool, Harvard and Malaya. He wrote the world-famous Parkinson’s Law and many other books which have sold in millions.
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