"Great stuff . . . biting insight into life in the business world." David Aaker, author of Building Strong Brands and Developing Business Strategies

"Prriya Raj’s work is spot on. He never fails to make a statement with grace and humour."
Jac Fitz-enz, author of The 8 Practices of Exceptional Companies, Benchmarking Staff Performance and Human Value Management

"Veritable plum pudding of delightful, insightful cartoons about our business world . . . source of hilarious inspiration . . . laughter laced with business wisdom." Michael Michalko, Author of Thinkertoys (A Handbook of Business Creativity), and Cracking Creativity (The Secrets of Creative Genius)

Prriya Raj (born 1959) is an internationally acclaimed cartoonist. An MBA with over 24 years of varied management experience, he introduced India's first daily management cartoon column Under The Pyramid in The Pioneer in 1996. The column was subsequently picked up by Hong Kong Standard to become India's first daily cartoon column to be published abroad. He has also contributed a weekly management cartoon column Out Of The Box to The Hindu (1999-2003).

Prriya Raj is the first Indian cartoonist to have a daily cartoon column on the Internet. He launched India's first cartoon website and also introduced India's first cartoon channel on a horizontal portal. Author of best selling books Under The Pyramid (1998) and Counterpoint (1999), his management diary Organise & Smile is published every year by Nightingale.

Prriya Raj is a bachelor and lives in Mumbai. He can be visited at www.prriyaraj.com